The Content Strategy Audit looks at the creation, management, review, reuse, and delivery of your content and data. We help focus your content strategy on satisfying your customers while making your organisation more efficient internally.
The CSA is a short, low-cost way to get some peace of mind, guidance and validation before taking any decisions on whether change is needed. Your commitment is limited to examining the potential in your situation, and which is the best way forward, so extensive upfront investment and risk are avoided. The audit helps with questions like:
- Should you go XML?
- Are your content processes optimised for your customers' needs?
- Can you streamline collaboration by applying new technologies like DITA, S1000D, XQuery or new information architecture best practices?
- What have other companies in your situation done to help with content issues?
During a CSA, Mekon consultants conduct managed interview sessions with your staff and guide the process of collecting information. This has been proven to simplify and streamline the crucial beginnings of a project and help break down departmental silos. Each CSA delivers a written report and management summary presentation to unify all stakeholders and win mindshare for new initiatives.
Content Strategy Audit Benefits
- A cost-effective first step in defining a content management or content publishing strategy
- Get a clear distinction of internal and external customer benefits vs. system user benefits vs. financial return on investment
- Enable decision makers to see how, why, and where content processes can be improved
- Report on best practice content management strategies, XML standards and technologies
- Identify Return on Investment metrics for creation of internal business case
Our customer's words...
"The Content Strategy Audit gave me confidence I was recommending the right solution and enabled me to provide the business with accurate return on investment information.”
- Mark Southee, Documentation Manager, SurfControl Plc.