Create Manage and Deliver (CMD)
Mekon implements ROI and customer-focussed solutions that cover the entire content Creation, Management and Delivery lifecycle.
Implementing solutions that don’t look at the overall business process, and its underlying business case, means you’re only getting part of the picture. For example, implementing XML without any sort of reuse strategy or management technology might be appropriate, but it might mean missing out on significant benefits for your staff and teams.
Mekon consultants don’t just do what they're told (unless we’re being hired as developers...), we ask the questions that need asking to see if our clients’ content strategy is sound. Our experience allows us to foresee pitfalls and risks in a project.
CMD as a concept has been part of the Mekon methodology for years. With modern web 2.0 technologies and applications coming to the fore, this concept is even more valid than ever. Now you don’t just create content to push it out as deliverables, more and more workflows need to be collaborative, circular and iterative. Modern businesses are askig for creation to happen at various points – during design, development, documentation, or after sales out in the filed - and delivery in multiple directions, all managed by one or more content centres.
You’ll see the CMD idea on various points on our site, starting with how we categorise software products, but we’ll eventually be rolling it out as a way to view news items, whitepapers, webinars and so on that might focus on some areas more than others.